Twitter Experience Required for a Job?

Posted on July 8th, 2009 in General by Ken Puls

I found this kind of interesting…

This is an excerpt from a BestBuy job posting… specifically for the Sr. Manager for Emerging Media Marketing:

  • Basic Qualifications:
    • Bachelors degree Liberal Arts, Marketing, Interactive Marketing, New Media, Business Administration or related
    • 2 plus years of mobile or social media marketing experience at an Agency director level, strategist level, or brand interactive director level
    • 4 plus years People or resource leadership experience
    • 1 plus years of active blogging experience
  • Preferred Qualifications:
    • Graduate degree
    • 250 plus followers on Twitter

Both blogging experience and twitter followers required…

I suppose with a title like that, it makes sense in a way. To me though, this is weird… I’m not a marketing guy, I’m an accountant.

The full job posting is here. Credit to Steve French for posting this on his Twitter Feed.

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  1. Those Without a Twitter Following Need Not Apply | Legal Marketing: Social Media Edition said,

    on July 10th, 2009 at 4:05 am

    [...] by admin on July 10, 2009 · Leave a Comment  // Suddenly understanding Twitter and knowing how to build a following is being viewed notjust as a plus for applicants to some jobs, but as a requirement (as found here): This is an excerpt from a BestBuy job posting… specifically for the Sr. Manager for Emerging Media Marketing: Basic Qualifications: o Bachelors degree Liberal Arts, Marketing, Interactive Marketing, New Media, Business Administration or related o 2 plus years of mobile or social media marketing experience at an Agency director level, strategist level, or brand interactive director level o 4 plus years People or resource leadership experience o 1 plus years of active blogging experience Preferred Qualifications: o Graduate degree o 250 plus followers on Twitter [...]

  2. 4 Tips on How to Use Twitter Effectively to Get A Job | Genesis Blogging said,

    on July 10th, 2009 at 11:50 am

    [...] If you are one who is still saying, “I don’t get Twitter”, then you may want to get up to speed quickly, especially if you’re looking for a job because some employers are looking for employees who not only get Twitter, but also have a minimum Twitter following. [...]

  3. “Got Dish?” said,

    on July 20th, 2009 at 5:44 am

    [...] Twitter experience required for a job? [...]

  4. The Ken Puls Blog » Blog Archive » Do you block Twitter followers? said,

    on August 7th, 2009 at 7:02 am

    [...] Twitter Experience Required for a Job? [...]

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